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Brand Identity for Oriera

About the brand

Oriera is stepping into the spotlight with bags that blend Italian craftsmanship with a sleek, modern style. Aimed at Millennials looking for that blend of tradition and trend, Oriera needed a brand identity that spoke to the luxe life these bags are meant for.

Logo

The logo is a nod to timeless luxury. It's simple, with a gold finish that suggests a touch of everyday opulence, against backgrounds that go from classic to contemporary.

Monogram

The Oriera monogram is more than a symbol. It's the seal of sophistication, intertwining the brand's initials in a design that's both eye-catching and elegant.

check out the

Colour Palette Colour Palette

Gold Standard

Espresso Mystery

Romance Red

Heritage Brown

Colour Representations


#A99260

A rich gold that's the epitome of luxury. Just like that perfect Italian accessory, it's timeless and shines in any setting.


#403931

A dark brown, solid and reliable, like the perfect shot of espresso in your favorite Roman café.


#8B2729

Bold like a statement piece, this red captures the passionate spirit of Italy, perfect for a brand with a heart as big as its style.


#6D4A3C

Earthy and warm, this shade is a tribute to Italy’s rustic countryside and rich history, grounding the brand in tradition.

Mockup